About Us

Sharm Holding

"SHARM Holding" company was established in 1991 and currently holds a leading position in the area of advertising and show business in Armenia. The Holding incorporates advertising agency, production agency and the production center, which deals with realization of so-called "special" projects.

We specialize in production and distribution of commercials, creation of brand new and original TV and radio projects, organization of concerts, PR campaigns, presentations and much more. The company has succeeded in creation of a brand new TV channel and a radio station, conceptual rebranding of large-scale companies, production of documentaries, feature and animation films, production and implementation of theatre projects, publishing of magazines and catalogues and much, much more.

If "SHARM Holding" currently is unambiguously apprehended as a brand in the entertainment industry, the praise of this high estimation should be given to a team of professionals, who primordially set the bar high. From the very beginning we aimed not merely at ensuring quality, but becoming a "keynoter" in the sphere of our activity.

We made it and consider it something to be proud of!

We do care the society we live, work in, since we have "tomorrow", which we have to make better and more comfortable.

Our team:
Our company employs over 100 staff: young people gaining experience, true professionals, representatives of Armenia cultural elite.



Currently no job vacancies available


Opera in 4 acts

Music by Giuseppe Verdi

Production director: Mario Corradi (Italy)

Libretto by Antonio Ghislanzoni

Production designer: Avetis Barseghyan

Choirmaster: honored artist of Armenia, Karen Sargsyan

Choreographer: people’s artist of Armenia, Vilen Galstyan

Musical director and conductor: honored artist of Armenia, principal conductor of the Symphonic Orchestra of the Al. Spendiaryan Opera and Ballet National Academic Theater, Karen Durgaryan

Conductor: Harutyun Arzumanyan

Soloists: people’s artist of Armenia Hasmik Papian (Aida); George Oniani (Radames); Narine Ananikyan (Amneris); Gevorg Hakobyan (Amonasro); Hrant Papyan (King of Egypt); Hayk Tigranyan (Ramfis); Tigran Goginyan (Messenger); Giovanni Rumor (Verdi)

Ballet soloists: Sona Arustamyan (Aida); Zaven Harutyunyan (Radames); Mary Vardanyan (Amneris)

With the participation of the Ballet Troupe of the Al. Spendiaryan Opera and Ballet National Academic Theater


Producing: Art Team

Executive producer: Ruben Toroyan

General producer: Ruben Jaghinyan


Released on DVD in 2011

Director: David Babayan

Director of photography: Mkrtich Malkhasyan

Sound engineer: Arman Avetisyan

The project was implemented with the assistance of the Ministry of Culture of Armenia and Al. Spendiaryan Opera and Ballet National Academic Theater.

Special prize: National Music Awards 2010 in the nomination “Best Project”

Copyright © 1991-2019